Mobile-Optimized Template

Briefly introduce the topic of the blog post and engage the reader on mobile with a hook or an interesting fact. Utilize focused keywords.


Quick list of relevant facts. It could even be a table of context sort of thing.

  • Bullet points are great for mobile optimization, they utilize space well and draw attention on smaller screens.
  • Keep paragraphs short (2-3 sentences).

Here’s where you can dive into the topic a bit more. Utilize your bolding to emphasize important or catchy information throughout the paragraph, but do so sparingly or it’s gonna overdo it.

Mobile template image example
Set compression levels to Medium or High.

After this section, you can put in some media like an image or something dynamic. We want our images to be clear but compressed and small in size so it doesn’t affect load times. Avoid images with text as it’ll be harder to read on mobile. Landscape is going to be preferable.

Use the column format for this so you can make sure it stacks properly on mobile. In the mobile settings for the row on the sidebar, you’ll be able to adjust the column gutter and stacking order.

If you want to continue your paragraph after, be sure to keep it short!


Here’s where you can move into a brief explanation of the second key point. Use bold or italics for emphasis where needed here as well. If possible, include non-AIM links throughout the page or in a “sources” section at the bottom.

You can use spacers to help break up sections so the reader stays engaged!


Also a great place for media would be below this subheader.


Details here. Try to include something the reader can engage with – a video, carousel, or infographic. If you’re doing a video, use the popup rather than embed for load times.

Also make sure to highlight any links in red as our theme does not automatically do this.

Quotes are also a great way to visually interest readers and don’t affect load times.

-Aimee (michael scott)


Summarize the key points discussed in the blog post. Encourage readers to share their thoughts in the comments or on social media.

Another List!

  • Bullet points are your friend
  • Mobile users LOVE bullet points

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-Author’s Last Name, First Name. “Title of Blog Post.” Name of Blog/Publisher, Date of post, URL.
-Author’s Last Name, First Name. “Title of Blog Post.” Name of Blog/Publisher, Date of post, URL.
-Author’s Last Name, First Name. “Title of Blog Post.” Name of Blog/Publisher, Date of post, URL.